Founding Growth Lead, Paid Media

at No Logo — Turn ideas into physical products

New York, NY, USFull-time3+ years$120K - $160K0.05% - 0.25% equityYC-S24

What the role involves

About us

No Logo is the internet's manufacturer. We build and operate product brands for content creators. Creators come to us with an idea, we handle manufacturing, fulfillment, and customer support, and they sell under their own brand. We're backed by Y Combinator and Floodgate, and our creator brands have gone from concept to life changing revenue within weeks of launch.

The role

You'll own paid acquisition for No Logo, starting in the ad accounts and ending up running the org.

In the first few months, you're the operator. You'll be launching and scaling Meta and TikTok campaigns across our portfolio of creator brands, building the creative testing pipeline, owning budgets and reporting, and setting the playbook for how paid works here.

As we scale to more creators, the job becomes building the machine that does this without you in every account. That means:

Building a bench of vetted media buying partners, freelancers, and agencies we can plug into new creator brands as they launch

Hiring and managing in-house buyers and growth marketers as volume justifies it

Standardizing the playbook so a new brand launch goes from custom project to repeatable process

Owning growth as a function, including how we report performance to creators and how paid fits into the broader marketing org

You should want both halves of this. If you only want to buy media, or only want to manage, this isn't the right fit.

Who we're looking for

3 to 10 years in paid social, with Meta as your home platform and real TikTok ads experience

You've personally managed serious spend and can walk us through specific accounts, what worked, and what didn't

DTC or consumer product background. You've sold physical products to real customers, not B2B leads

You've hired, managed, or built a buyer network before, or you're clearly ready to. Agency leads and people who've scaled growth teams at startups both work here

Comfortable operating across many accounts at once with limited oversight

Bonus points for creator economy experience, early stage startups, or having launched products from zero

Why this is interesting

Most growth roles give you one brand and one audience. Here you get a constantly growing portfolio, each launch a fresh test, with a manufacturing and fulfillment engine behind you that means the products actually ship. You'll start hands on, prove the playbook, then build the team and partner network that runs it. The function is yours to define.

About No Logo

No Logo is building the orchestration layer for creating viral consumer products. The manufacturing world is full of capable, underutilized overseas factories with the machines, tooling, and engineers to build winning products – but no way to connect them to the creators and brands with the ideas and distribution. As a result, bringing a new product to market has traditionally taken 6-12 months, tens of thousands of dollars, and a team of 20-30 people. No Logo collapses that. Using generative AI, we take a creator's product idea, visualize it, break it into core components and manufacturing processes, and match each step to the right factory in our network – turning an idea into a shippable product in just a few weeks.

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