Commercial Director

at Fleek — A B2B marketplace for wholesale second hand fashion

LondonFull-time11+ years£130K - £200K GBPYC-W22

What the role involves

Can you help us fix the world’s most broken supply chain?

The fashion industry produces over 100 billion garments a year. 60% end up in landfill — not because people don’t want these clothes, but because the supply chain for getting secondhand fashion from donation to resale is completely offline, manual, and broken.

Fleek is fixing this. Our mission is to make secondhand the first choice. We’re building the infrastructure powering the global secondhand clothing trade — through a B2B marketplace and the AI systems digitising the supply chain behind it.

Through Fleek, vintage stores, online resellers, and retail buyers source graded secondhand inventory directly from wholesalers and rag houses across multiple countries. Our key enabler is FleekSort — an AI model fine-tuned on secondhand fashion — that can grade, price, and categorise items with just a photo, turning what has historically been an opaque and manual trade into a structured, searchable, and tradable global inventory layer.

Since 2022, we’ve saved 9 million items from landfill and tripled in size year-on-year. We’ve raised ~$50M from a16z, Y Combinator, Burda Principal Investments, HV Capital, and others, and have recently closed our Series B. Our advisors and private investors include operators behind Depop, Shopify, and Postmates.

Today, we serve thousands of resellers and retailers across the UK, Europe, and the US. With the secondhand fashion market projected to reach $350B by 2027, Fleek is building the AI-native operational and financial backbone for secondhand commerce globally.

We’re looking for people who want to build something that matters — and move fast doing it. Sound good? Keep reading.

About the Role

Fleek is seeking a senior Commercial Director to lead the pivotal, demand-side revenue function, overseeing the acquisition and retention of its broad customer base. This is a genuine zero-to-one opportunity to build and scale a modern sales organization that blends traditional relationship management with cutting-edge AI automation. The Commercial Director will report directly to co-Founder Abhi Arora, and be the most senior sales/revenue role in the business.

You'll be taking ownership of customers spending £10K-£100K+ monthly on Fleek’s groundbreaking platform, building systematic processes where currently ad-hoc approaches exist, and creating the playbook a modern, scaled commercial team operating in an AI-first world.

This role sits at the intersection of Fleek’s evolving product strategy and its revenue engine. As Fleek transitions toward piece-level inventory and AI-enabled supply infrastructure, the Director of Commercial will be responsible for translating new product capabilities into scalable demand. This includes shaping sales and retention motions around new product primitives, defining how high-value buyers interact with a more dynamic and automated marketplace, and ensuring commercial growth scales in line with supply, unit economics, and operational realities.

What You’ll Own

Lead the commercial team (~8 people across new business and account management functions)

Build the new business growth engine: create repeatable sales motions to drive top-of-funnel growth for high-value customers

Drive retention strategy for the best-performing customer cohort (currently at 3x higher retention than other segments)

Own key customer relationships and escalations (currently handled by the CEO)

Design and implement AI/agentic workflows to scale commercial operations without proportionally scaling headcount

Upskill and potentially expand the team with a focus on data-driven, tech-savvy commercial Talent

Who We’re Looking For

Commercial management experience leading sales, account management, or revenue teams in a very high-growth environment

Marketplace experience (B2B or B2C), ideally from a fast-paced, metrics-driven environment

Expertise using data and metrics to support all key functional decisions and build business cases cross-

About Fleek

Fleek is a B2B Wholesale Marketplace for second-hand fashion. Our buyers are vintage stores and online resellers; our suppliers are used clothing wholesalers, rag-houses, and donation centres.

Full Fleek profile

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