Sr Growth Product Manager

The company

Communications for the aging in America is broken. Seniors are isolated. Their families are anxious in ways that go far beyond "I hope mom's alright." James Graham started this company after seeing his own grandmother get taken advantage of by the large telecom hegemony.

They are checking her bank account daily because they cannot tell if she is being scammed. They are calling three times a day because she did not pick up and they do not know if she is okay. They are lying awake wondering if she is connected to anyone, or just sitting alone. And at the most basic level, a lot of their phone service is completely unreliable or breaks entirely for the family once she reaches a certain age.

There are 55 million Americans over 65 living at home. Most of them, and most of their families, are navigating this alone.

Community Phone is fixing that. We built a phone so simple it works out of the box, no setup required. We wrapped it with AI-powered check-in calls that surface how she is really doing. And we built a family app that replaces daily dread with genuine safety and peace of mind.

It is working. We are well into 8-figure subscription ARR, pacing to 9-figure, with 25,000+ families trusting us with something that matters deeply to them. Customers stay. They refer their friends. They tell us we took away an anxiety they had carried for years.

We are a lean, product-driven team. The people who thrive here take full ownership, are mission-driven, move quickly, and care deeply about the customer. One of our product engineers won an Oscar for best foreign film, one team member is a Thiel Fellow, one is a Harvard Philosophy PhD dropout, others are the first growth hires at now Unicorn companies, other of our product engineers are former leaders of 60+ person engineering organizations, and many are former founders.

The opportunity

We have 25,000+ families paying us every month for something they deeply value. Churn is low. NPS is high. The upsell products are built and ready.

What does not exist yet is the motion to move customers into them: the trigger identification, the experiment infrastructure, the lifecycle sequences, the in-product moments that surface the right product at the right time to a customer who already trusts us.

That is what this role builds. From scratch. Owned entirely by you. With a clear revenue target, a strong data foundation, and a direct line to product leadership and the CEO.

In year one, the PLG expansion opportunity alone is in the low millions of ARR. That is not a stretch goal requiring new customers or new channels. It is sitting in the base we already have, waiting for the right motion.

And that is just year one. The bigger picture: we are building the definitive platform for aging in place. Phone service is the wedge. Check-in calls, the family app, and products we have not built yet are the expansion. The PM who builds the upsell motion now is building the system that monetizes everything that comes after it.

What you will own

Expansion revenue from our consumer subscriber base, measured in ARR

The full upsell motion: trigger identification, experiment design, in-product nudges, lifecycle sequences, pricing page, and onboarding flows

A prioritized roadmap of PLG experiments, run with shared engineering resources and a strong bias toward non-eng levers where possible

The reporting and learning loop that makes each experiment smarter than the last

What we are looking for

You have run PLG or lifecycle-driven upsell experiments in a consumer subscription business before. You know what a good experiment looks like, you can build a basic framework to run them, and you can read results clearly without needing a data team to hand-hold you.

You are comfortable without a dedicated engineering team. You find leverage in copy, sequencing, onboarding design, and pricing structure before you write a single ticket. When you do need eng, you prioritize hard and make the case clearly.

You have owned