What Pheeta does
Founded in 2020, Pheeta operates in Ecommerce offering striking apparel inspired by traditional Indian craftsmanship. The company focuses on ethnic and casual wear for women, featuring products that celebrate Rajasthan's rich heritage through techniques such as hand block printing and hand painting. Pheeta aims to enhance women's confidence while staying on trend in the evolving fashion landscape. Its diverse range includes coord sets, kurta sets, loungewear, dresses, and sarees, all reflecting a commitment to authentic art forms. The mission is to rejuvenate classic styles with modern appeal.
Who runs it
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Company facts compiled from public sources and last refreshed 9 September 2026. Details change; treat the company’s own site as the authority.