No-Mad 97% India

Founded in 2013, No-Mad 97% India operates in Ecommerce offering handmade home wares and décor accessories inspired by everyday India.

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What No-Mad 97% India does

Founded in 2013, No-Mad 97% India operates in Ecommerce offering handmade home wares and décor accessories inspired by everyday India. The brand focuses on timeless, authentic products that honour local traditions while suiting contemporary lifestyles, with every item telling a unique story. Founded by Anuj Kothari, No-Mad seeks to showcase the richness of Indian heritage while also drawing inspiration from global cultures. Its product line includes home textiles and decor accessories, available both online and at the No-Mad Fabric Shop in Mumbai's Mangaldas Market. Recognised for its design excellence, No-Mad has received multiple accolades for its contributions to the Indian home décor sector.

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Company facts compiled from public sources and last refreshed 9 September 2026. Details change; treat the company’s own site as the authority.

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